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Developing a brand strategy is a stepping stone in the marketing plan procedure. It's the biggest challenge in starting of any business.Lets go through different types of branding strategies and tips for their implementation.

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Business ethics is a form of practical principles that scrutinizes certain set of laws and moralities within a business setting. A company should have abide by business ethics and there are many areas which come under them.

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Change management is the common term one comes across while working in a firm. Still many are confused about the term. This article is about the basics of change management.

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With the incoming of the computer age, a disaster recovery plan was just a notion and nothing much. The plan was meant to be used whenever things went wrong. This was when computers were less as compared to staff in the work place.

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An excellent franchise opportunity is the one which offers the franchisee with a range of profits and services that the franchisee is permitted to enjoy from the minute the franchisee signs the contract for buying a franchise.

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Good customer service is major criterion deciding the success of any business.  Letís see how good customer service can work in favor of yours.

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Today internet has become a functional mean to get in touch with large number of viewers. You can make money by using net as a resource. One such way to earn by internet is advertising.

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Motivating people to give is not an easy task, but individuals get ready to give something to organizations when they are made to believe that they will get something in return. That something is not same for every individual. To find out what it is, you have to be in contact with supporters.

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 After working under someone else with time bonds and target set, one gets tired and thinks of doing things according to his wish. This is where you start your own work, where you are the boss.

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Nowadays getting a desirable job happens to be as difficult as winning a lottery. If one gets an interview call he or she wants to put in their soul to get it.

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