So why is blogging so popular anyway? Have you ever stopped to think why blogs are so successful and why so many people tune on to blogs or forums instead of classic websites?
Well to start with a blog will rank higher when it comes to search engine optimisation as opposed to a static website page. Just think of the thousands of exchanges people have through blogs. Socially speaking it is more sought for, as people can exchange opinions and even make friends through blogs, this will, as a consequence favour search engine optimisation.
As a general rule blog posts and blogs are updated regularly and are richer in text and links, this puts them in pole position when using SEO on the Internet. Keywords can be used and spread throughout your blog more successfully than in classic websites, thus will attract more viewers. You can add a lot of text to your blog and fill it with keywords; though you must steer away from cramming words in that may make your blog sound rather unnatural and even boring.
Titles are crucial, and it is essential you insert the phrases and keywords you are aiming at in your blog title. If you post blogs everyday and add keywords and phrases regularly you will be soon attracting thousands of readers everyday. The key to success is the volume of keywords you insert in your blog as well as the time you spend in keeping your blog as original and original as possible; create interesting topics and exchanges, keep it exciting for your audience.
However, it is important to choose a valid software or service in order to get the best from optimizing your blog, in fact the best are probably blogs that implement ON-Page SEO. When you are a beginner you may need a company that will lead you into the world of Search Engine Optimization, and when you are on the start line you will need a company that is as enthusiastic as you are to start driving traffic towards your blog. So choose carefully, for a good beginning will pave the way to success.
It is also true that there are so many available online, that at first you will not know which one to turn to. A good strategy is to choose amongst those that will give you free trials, just to prove that they are up to standards, and that they will get your returns for the money you spend initially.
So, keep in mind that if you do want to draw more traffic towards your site, blogging is the best choice.